
Premium blanks
Bella+Canvas combed cotton. No scratchy gimmicks.
Funny front, badge back
Every shirt carries the signature mark.
A new drop every Friday
Limited runs. When they're gone, they're gone.
The line so far
Start here. The classics, the chaos, the one your teacher hates.
Wild on the front. Signed on the back.
Every shirt follows one rule: the front runs a different drawing from Julianna's world — windmills, cactuses, a very confident toilet — and the back always carries the same thing: the “Bro, I'm Pooping” wordmark and the signature poop mark.
It's the same trick Champion, Stüssy, and Patagonia use: variable creative up front, a constant signature behind. So every shirt is recognizable from across the playground — or the lecture hall.

Pooping

A real kid. A real basement. A real cardboard sign.
Julianna is nine. She does the ideas, the sketches, the slogans, and the final yes-or-no. Her dad runs the boring grown-up parts — the LLC, the printing, the website you're standing in.
The deal is simple: the concepts have to come from her, and the craft has to be good enough that adults respect it. That tension is the whole brand.
People are into it
Parents, teachers, college kids. Same shirt. Different laugh.
“My son wore the windmill shirt to school and three teachers asked where to buy one. Three.”
“Bought it ironically. Wear it unironically. The print quality is stupid good for the price.”
“The fact that a 9-year-old art-directed my favorite t-shirt is the best part of my year.”
“Gift-gave the Classic to my brother-in-law. He texted me a photo wearing it the next morning.”
“It's the only shirt my kid will wear now. We own three. Send help (and a YL).”
“The back badge thing is genius. You can spot a Bro shirt from across the cafeteria.”
Get on the Bro List
Friday drops 30 minutes early, embarrassing discount codes, and behind-the-scenes from the studio (a basement). Worth it.
